Renaissance 2022

Using the language of Renaissance art and tableau vivant, I worked with the forum team at consulting company Oliver Wyman to craft eight intimate portraits of new and unique personas emerging from the COVID-19 pandemic. These personas are at the forefront of thirty critical macro trends today, disrupting society and organizations and leading a modern day Renaissance. Together, they represent the archetypal consumer trends coming for 2022. Each is a story in themselves, rooted in real research but also carrying the timeless qualities of lore, already making their mark and living amongst us today.